The icon
The wolf crest, Badmaash in gold script and ਬਦਮਾਸ਼ around the rim. Black can, yellow label, impossible to miss.
Product photo
ਬਦਮਾਸ਼
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The wolf crest, Badmaash in gold script and ਬਦਮਾਸ਼ around the rim. Black can, yellow label, impossible to miss.
Product photoCold enough to bead. 473 mL of all-malt lager at 5% alc./vol., cold-conditioned for clarity.
Concept filmTaken apart, nothing to hide. Bright on the tongue, soft on the swallow, with a subtle bready finish.
Concept film
Our story
Everybody knows a Badmaash. Brewed for the lovable troublemakers in every crew.
Badmaash Premium Lager is crisp, smooth, refreshing, and brewed for the people who bring the fun wherever they go. Inspired by the playful meaning of “Badmaash,” this premium lager celebrates harmless mischief, unforgettable nights, and the lovable troublemakers in every crew.
Brewed in Canada, named in Punjabi, poured for every crew. That's Canadian pride and Desi roots in one tall can.
Read our storyAll malt. No mess. Cold-conditioned for clarity and brewed in small batches so every can tastes like the last one was supposed to. Bright on the tongue, soft on the swallow, with a subtle bready finish that makes the second one almost mandatory.
Search by city, region or postal code. Want it at your bar or store? Ask to stock Badmaash.
Cold cans, gold light and a little trouble. Follow the crew on Instagram for what's next.
The poster is official campaign artwork; the other stills come from Badmaash concept films (AI-generated).
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Crisp, smooth, refreshing. All malt, cold-conditioned and brewed in small batches.
Store preview: no prices or payments yet. Live ordering opens once alcohol-sale licensing and age-verified delivery are approved.